Sarah Crooks

Managing Director, North America, INDEED Innovation Inc.  Sarah’s sits at the intersection of business, design, and the circular economy. As INDEED Innovation’s Managing Director, Sarah specializes in international market expansion, sustainable business transformation and consultative business development. She has shaped many innovation programs for clients like Google, Clorox, and Airbus. Her curiosity has led her on many adventures both globally and locally, from hiking remote corners of the world to discovering urban cafés armed with a good book. 

Activities for Sarah

Speaker | Women in Design Deep Dive | 2024

Negotiate Like a Designer: Identify Your Unique Value & Leverage It

In a world where negotiation is not just a skill but an art form, mastering the art of negotiation requires a mindset akin to that of a designer. Join for an engaging keynote session where we delve into the principles of negotiation through the lens of design thinking. In this dynamic presentation, we will explore how to apply design principles and strategies to negotiation scenarios, unlocking creative solutions and fostering win-win outcomes. Drawing parallels between the iterative process of design and the fluid nature of negotiation, we will uncover practical techniques and innovative approaches to navigate complex negotiations with confidence and agility.

The Audience Will Learn: 

  1. An overview of negotiation principles through a designers lens.  
  2. Discover how to reframe negotiation challenges as design problems, identifying opportunities for collaboration, innovation, and value creation.  
  3. How to build leverage through your unique skills & relate them to business metrics. 
Chapter Officer | 2022, 2023