Designer | Joey Zeledón Studio
Joey Zeledón (he/they/she) is a designer who helps objects find their purpose in life. They do this by creating aspirational narrative identities – sticky stories that drive meaning – for object archetypes. Is it just a printer? or could it be furniture that prints? Is it just a coffee maker? or could it be a barista in your kitchen? Is it just a clothes hanger? Or could it be a closet you can sit on? In 2022, they founded a design studio based on this approach, creating purposeful objects for people and market differentiation for clients.
Prior to starting their own studio, Joey brought dozens of products to market from shoes and furniture to housewares, consumer electronics and consumer packaged goods during their 15-year career working for Clarks, Continuum, Smart Design, Steelcase and HP. Their designs have won 40+ awards and have been featured in leading publications. Joey is a proud RIT alum.
