Edwin Lee
Co-Founder & Visual Designer
Ghost Lab
Edwin Lee is a visual designer whose focus is to translate human behavior into informed design decisions. He leads multi-disciplinary teams through design research to provide a deeper understanding of people’s daily lives, behaviors and values. Lee’s work has helped shape new products in global public health, food service and technology.
Designing at the Base of the Pyramid
Edwin Lee and David Ofori-Amoah of Ghost Lab will discuss human-centered design methods in developing products that prevent mosquito-borne diseases in poor, vulnerable and hard to reach communities.
They’ll share their experience with user research and collaborative prototyping methods to develop new global public health interventions—and lessons learned designing at the intersection of philanthropic and commercial interests in developing markets.