Bill Evans, IDSA | Founder and SVP Innovation | Bridge
As founder of Bridge, a San Francisco-based design consultancy specializing in medical products, Bill Evans, IDSA, has grown as a designer alongside the medical industries’ gradual adoption of a user-centered approach. Traveling widely and interacting with healthcare professionals and patients across many medical areas has given him a broad understanding of the field. Writing and speaking widely about design in the medical industry, he has also been on the editorial advisory board of the leading trade journal, MD&DI, since 2003. He spent four years at Lunar Design and five years as vice president of design at a British appliance maker before founding Bridge. He is an early alumnus of the joint RCA and Imperial College Industrial Design Engineering master’s program in London.
Evans is SVP of innovation at Bridge, which joined forces with Ximedica in 2015. He’s the chair of the 2016 IDSA Medical Design Conference, set for Nov. 11 to 12 in San Francisco.