Kevin Bethune

Founder and Chief Creative Officer of dreams • design + life Kevin Bethune is the Founder and Chief Creative Officer of dreams • design + life, a think tank delivering design & innovation services using a human-centered approach. Kevin’s background spans engineering, business and design in equal proportion over his 20+ year career, positioning him to help brands deliver meaningful innovations to enrich people’s lives and experiences. Kevin started dd•l in the Spring of 2018, after serving as the Vice President of Strategic Design at BCG Digital Ventures. Kevin has given keynote talks at TED@BCG, Google Design, AIGA, DMI, DRDS, ArtCenter College of Design, California College of the Arts, MIT (with DesignObserver), Parsons School of Art & Design, Yale School of Management, Woodbury University and Carnegie Mellon University. Kevin’s perspectives have also been featured in the DMI Review, Bloomberg, Design.Blog, DesignObserver and Interaction Design Foundation. Kevin is presently writing a book on multidisciplinary innovation for The MIT Press.