Jeff Smith and Gerard Furbershaw Co-Founded LUNAR Design in 1984 and lead the firm together as its CEO and COO respectively, for 30 years. Partnering together with a symbiotic balance of complementary skills and personalities they accomplished a great deal with their design firm.
When LUNAR was acquired in 2015, Wired the magazine reported first to the market that “Consulting Giant McKinsey Buys Itself a Top Design Firm”.