Understanding users and analyzing their needs is a commonly required skill during the research phase of the design process and designing a product. However, researching real users can be challenging for students in the early stages of the industrial design curriculum due to their limited experience and training. This case study aims to help students become familiar with user research by analyzing simple and well-known fairy tale stories, defining the characters’ needs, and designing products to solve problems based on their research. The goal is for students to recreate the original stories using out-of-the-box thinking, design products for the main characters, and enhance their creativity and storytelling skills using Augmented Reality (AR) tools. This paper compiles data on the project results, processes, and student feedback collected from an industrial design drawing course involving 1st-year industrial design students.