Claire Lorman

Senior Experience Designer, Method Currently based in Brooklyn, NY, Claire is a Senior Experience Designer at Method. An industrial designer by trade, she now uses that skillset in the digital realm. She works to use design as a tool to empower change across organizations and is an advocate for evolving journey maps beyond just a buzzword. She believes that storytelling and mentoring are the future of our design practice and is happy to have lengthy discussions about them. Claire’s experience and clients include frog design, Pepsi, Facebook, Target, AMEX, KinderCare and Under Armour.

Activities for Claire

Speaker | Business of Design Deep Dive | 2021

Storytelling for Designers: Embracing the Slide Deck

Today, having a seat at the “table” usually includes designers who are key members of C-Suites and are called upon to make both business and design decisions. However, in order to cement the seat you’re offered, you need to have the ability to tell compelling, powerful stories in language that goes across disciplines. Our role boils down to helping others better understand the power of design, and more often than not, that takes the form of slides.

Slides have the power to influence more than we think. By implementing storytelling techniques that are traditionally kept out of the design realm, we can use the digital page to truly transform businesses and futures.