Maytag put a new spin on its washer design with a curved back panel that evokes water and fluidity. The rolling curves flow through the design of the machine, including door handles, dispenser caps and even the touch screen buttons. Significant water and energy conservation, a digital Stain Brain™ and the highest usable capacity make it more than a pretty appliance.

Contact: Kristen Petrillo,
Leo Burnett USA,
312.220.5642

Designers: Maytag Appliances