Client: RockShox

RockShox invented suspension forks some 11 years ago and revolutionized the mountain bike industry, but business troubles intervened. A strong exhibit showcasing this spectacular product drew rave reviews and capacity crowds for the entire Interbike trade show and set RockShox back on course.

Contact: Mitchell Mauk,
Mauk Design,
415.243.9277;
[email protected]

Designers: Mauk Design