Infusion therapy is not about pumps and solutions. It is about delivering care and the broader customer experience. The purpose of this design research initiative was to build a stronger connection between Cardinal Health and the people who use its technology. The research changed the definition of Cardinal’s business and redefined success in the eyes of executives.

Credits: Robert Marchant, Goo Sung, Homer Fairley and Arthur Wu, IDSA of Modo Inc.
Client: Cardinal Health
Contact: Bob Marchant: [email protected]