Miguel Angel Cardona
Visiting Professor
Rochester Institute of Technology
Miguel Angel Cardona is a visiting professor at the Rochester Institute of Technology instructing classes in New Media Design program focusing on user experience and interaction design for digital screens and products. Most recently, he was a lead designer and creative director for pvimgix, a San Francisco-based image processing company that provides web developers the ability to edit and optimize millions of images instantaneously. Previously, he co-founded the Rochester-based interactive design agency, Dumbwaiter Design. Cardona has more than 14 years experience designing and developing digital products, e-learning, motion graphics, advertising and interactive games for not-for-profit, educational and corporate institutions. He has an MFA in Industrial Design, was once internet-famous for illustrating on coffee cups and meticulously documents everything with a proper camera—not a cellphone—that is always on his person.
Your User Is the Hero
Stories play an important role in how user experience designers make great products. Learn to consider your users during the design process with storytelling insights and start building better product experiences by focusing on the benefits of your product—not just its features.