Metaphase is the leading industry expert in the research, ergonomics and design of handheld & ergonomic intensive products. Services include in-depth user & ergonomic research that shapes and informs evidence-based design resulting in one of the most consistent track records in the industry for developing award-winning breakthrough product innovations that clearly establish our clients as industry leaders.
Roman is co-founder and managing partner of LUNAR Europe based in Munich. In this role, he has been building the Munich studio’s creative teams and offerings, spanning from industrial design, insights & strategy to user experience design.
Tim Tobola, IDSA | Integrated Innovation Institute
Tim comes from an Industrial Design background with a focus on product development. He was born and raised in Houston, Texas, earning his Bachelor of Science in Industrial design from the University of Houston. Currently, he is concluding his Master's in Product Development at Carnegie Mellon University within the Integrated Innovation Institute.
The invention of new technologies, materials, manufacturing processes and the evolution of societal norms continuously transform how we live, think, feel and behave, yet many hold the parochial view that we as humans, or in designer terminology, “end users,” have essentially remained unchanged. Nothing could be further from the truth. Explore the impact of consumer evolution on what and how we design today, and chart a responsible course for the future.
Bryce G. Rutter PhD, IDSA Founder & CEO Metaphase Design Group, Inc.
Dr. Bryce Rutter is a leading expert in handheld and ergonomic product and packaging design who has collaborated with numerous prestigious and influential global brands including Microsoft, Dell, LG, Gatorade, Kraft, Bausch & Lomb, Medtronics, Pfizer, Sony, Kellogg’s, McDonald’s, Colgate, Rubbermaid, John Deere, Caterpillar, Bayer, Oral-B, Gillette and Revlon to name a few. He has been profiled and interviewed by major media including The Wall Street Journal, CNN and the Chicago Tribune, and he has received numerous IDEAs.
Since 1984, the LUNAR team has been creating beautiful, ingenious and charismatic products and services. At the core of this creativity is LUNAR's global, diverse and inspired team of designers, engineers and thinkers. Our aim is to make a difference for our clients and their customers, stakeholders and brands. LUNAR's broad array of skills serve our clients all the way through the development process: from identifying the right opportunity to putting it in a customer's hands. Above all, we are a team of inspired creatives located around the world.
THOMAS GOULD Director of Design, Research and Craftsmanship – North America Johnson Controls
Thomas Gould is the Director of Design, Consumer and Market Research and Craftsmanship for the Johnson Controls Design Studios in North America. His design and research team provides product solutions for the Johnson Controls Automotive Seating business unit from advanced concepts to final production. He is also involved with the Johnson Controls Innovation Center and has been with the company since 1989. Gould earned his degree in product and transportation design from Wayne State University.