LAUREN GEORGIAN Graduate Student Philadelphia University
Before beginning her industrial design graduate degree at Philadelphia University, Lauren Georgian completed two terms of AmeriCorps, focusing on design as community engagement and service. She received her BA at Hobart and William Smith Colleges, double majoring in studio art and architectural studies. Georgian has been exploring social impact design for the past four years and is motivated by design through teaching opportunities with Philadelphia public schools.
Education Symposium Session: DESIGN CURRICULUM TO CREATE LEADERSHIP
As school budgets are being cut, a design leader implements the unique project based pedagogy with the need for unique furniture to create a curriculum to empower students. This project will span across five, 8 week “mini-courses” of 90 minutes a week. With 10 students in each “mini-course,” the curriculum will guide early high school students through the design process, breaking it up into five separate sections: Research and Concepts, Model Making and Design for Fabrication, Testing and Materials, Finishing Details, and Production. The participating students will learn to value each step and record their progress to pass onto the next group. This interaction is collaboration at its core, creating design leaders and motivating them to tackle other projects in their community and school. This is a curriculum not just to teach design, but also to create design leaders.
The bike is an object created by hard points that cannot be compromised—an object that has been designed, engineered and innovated against for hundreds of years. Although full of promise, the bike has yet to be adopted by the masses. In creating the ultimate urban utility bike for The Bike Design Project, we took a step back and asked ourselves, “How do we inspire everyday cycling?” In response, we focused on the experience a bike delivers, rather than seeing the bike as a stand-alone object.
At INDUSTRY, we paired our adaptive design philosophy with the craftsmanship of master titanium bike-builder Ti Cycles. Leveraging both traditional and advanced manufacturing methods, this collaboration provided us the opportunity to define what’s next in modern cycling. The result is SOLID—the first connected, 3D-printed titanium, lifestyle bike. Join us for a recap of our 8-month design/build journey, where we redefined the category of cycling.
Oved Valadez is a founding partner of INDUSTRY. He has collaborated with global brands including Nike, Starbucks, IHG Hotels, InCase, Autodesk, TDK, Coca-Cola, P&G and Intel, among others. He is an accomplished product designer and brand storyteller. Throughout his career he has crafted category busting designs and campaigns, earning him numerous awards and patents.
Valadez anticipates market and consumer shifts, translates opportunities into action and connects big ideas with results. Formally a lead designer at IDEO, Ziba Design and Kaleidoscope, he is an expert at fusing innovation with relevance, driving results year over year. His work has been featured in The New York Times, Fast Company, Hypebeast, The Wall Street Journal, Core77 and Coolhunting.
Ford Motor Company and the Industrial Designers Society of America host “Designing Innovation,” an interactive panel about parallels in design trends across industries. The panel will take place live at The Exchange on Saturday, August 16, at 11 AM and will also be live-streamed. Panelists will explore the similar challenges they face in trying to create something beautiful and functional that also builds an emotional connection with the customer. Featured panelists include: Modern Edge founder, Austen Angell, IDSA; Dell executive, Ed Boyd, IDSA; Ford design manager, Kevin George, with moderator Eric Anderson, FIDSA.