Charles Mauro, IDSA | Mauro New Media
Design Protection Section Chai:2008–2010
I am president and CEO of MauroNewMedia (MNM), a New York-based consulting firm offering services in usability science, formal user-centered product design, and high performance user interface design. I earned a Bachelor of Science Degree in Industrial Design from Art Center College of Design in Los Angeles. I graduated from Art Center College with Distinction. I hold a Masters Degree in Human Factors Engineering from New York University (NYU). Before forming MNM I worked directly with product design pioneers Henry Dreyfuss and Raymond Loewy. I was directly responsible for research and development of mission-critical user interfaces, including design of primary trading systems used on the floor of the New York Stock Exchange. My experience spans more than 35 years and includes consumer, commercial, military, and aerospace applications. I have received the Alexander C. Williams Award from the Human Factors and Ergonomics Society and citations from NASA and the Association of Computing Machines. I served on many national and international panels and have chaired two ANSI standards committees. I have also served on the Presidential Design Awards Program for the NEA and was a founding member of the Human Factors Society Special Interest Group on Consumer Products. I consult regularly with leading corporate CEOs on strategic issues of screen-based customer experience design, usability, interactive brand development, and fixed to virtual migration of products and services. I have been accepted in federal court as an expert witness for design patents, trade dress, and other intellectual property issues related to user-interface design and product design. I hold numerous U.S. and international patents. I am widely published in professional and popular literature and am quoted in Fortune, Business Week, the Wall Street Journal and Science. I also routinely speak at national and international conferences on design, usability, and user interface design and development. I lecture at leading graduate programs including Massachusetts Institute of Technology Sloan School and Stanford. My first major book will be published in 2010.