The Bamboo Dragonfly Ski Stick is a ski pole with an automatic ejection and distress-signal device. In the event of an emergency, a user in distress can press the emergency button, which then catapults the head of the ski pole and snow wheels into the air. The snow ski pole wheel controls the landing and sends a distress signal.
Designed by Haoyu Pei, Haimo Bao, Jiwei Huang, Song Qiao, Di Wang, Furong Zhang, Yuqina Jin, Kun Xu, Jiaxuan Ma, Yingnan Zhao and Qianwen Liao of School of Design, Dalian Nationalities University
This environmental-friendly ECO CALLENDAR was designed to provide more than just a conventional usage of organizing days for administrative purposes. It also features a fun decorative function. The materials of the ECO CALLENDAR are eco-friendly, as are the images of nature within its pages.
Designed by Soo Yeon Hong, Suk Jae Jung and Wan Tae Kim of NATURE REPUBLIC
The Heidelberg Engineering Exhibit Program was designed to explain the functions of the company’s optical products that track the development of multiple sclerosis through the human retina. The display includes images taken by the optical products against the backdrop of a dramatic black ceiling with surrounding mesh walls.
Designed by Mitchell Mauk, Megan Sveiven and Claudia Scaglioni of Mauk Design for Heidelberg Engineering
The Nook Tablet is an iconic tablet that gives users access to a content-driven experience with a warm and tactile design. It’s a clean and compact wireless portal to millions of books, games, music and videos. Designed to stand out from a deluge of tablets, it features integrated technology and hidden buttons that provide a simple, intuitive experience.
Designed by Yves Béhar, Josh Morenstein, Nick Cronan, Isabelle Olsson and Dan Snyder of fuseproject for Barnes & Noble
The Shure Axient™ Wireless Management System is an innovative platform of inter-related tools for the planning, setup and direction of wireless events such as the Grammy’s, Super Bowl and many other high profile live performances playing around the world. Comprehensive and failsafe, the Axient™ ecosystem of components and capabilities represents the most fully realized vision yet for the integration of RF management and control solutions. Shure and Essential partnered to create a sophisticated design of over 10 unique products that balances bullet-proof reliability, introduces rechargeable power and features a sleek, stage ready appearance.
Session Title: A Change in Trade: Why the Linear and Prescriptive Innovation Process is No Longer Relevant in a Digital World DAVID THORPE
The design world is in a state of flux; the big agency and linear budget-busting approaches to solving problems are breaking down. New brands are born daily and old strategies no longer work to support them. This presents an exciting opportunity for the field of design to rethink its trade and either continue to innovate or break. Thorpe will discuss this shift in the design industry.