Breakout Title: Designing for Mayo Clinic and the Future of Health Care MEREDITH DeZUTTER
The Mayo Clinic is currently engaged in a multi-year initiative to redesign their outpatient practice to continue to be relevant and financially sustainable into the future. To execute this initiative, we have designed a process that builds on traditional design methodologies for framing, identifying and conceptualizing new ideas, ultimately creating a new approach that allows us to better understand the complexity inherent in large systems. With this process, we are attempting to define a new offering by simultaneously looking at the existing clinic as well as the disruptive landscape drivers that will impact Mayo in the future. This presentation will highlight our approach to redesigning the outpatient practice, cite some of our specific research and provide a glimpse of some initial plans we have for the outpatient practice of the future.
LINDA WAGNER Director of Research & Strategy Carbon Design Group
Linda Wagner is a design thinker with over 10 years experience working with Fortune 500 companies as a researcher and strategist. She has a passion for driving the synthesis of deep customer insights to identify and catalyze business opportunities. She spent five years at Microsoft managing worldwide research for the hardware group where she brought a user experience and business planning perspective to their product incubation, design and development. Wagner holds a master’s in strategic design planning and human-centered design from the Institute of Design at IIT. With a certificate in sustainable business from the Bainbridge Graduate Institute, she is helping Carbon Design Group to grow sustainability as a core capability.
MEREDITH DeZUTTER Senior Service Designer Mayo Clinic Center for Innovation
Meredith DeZutter is a senior service designer at the Mayo Clinic Center for Innovation. At Mayo, she and the team of designers are exploring the potential for an embedded design group (located in a live clinical practice) to affect meaningful and sustained transformation. They work on behalf of patient and provider communities to evolve the culture of the clinic but also to determine robust models for the integration of design in health care. She has over 16 years of experience identifying and developing innovative product, service and system design solutions. DeZutter has a bachelor’s in industrial design from Carnegie Mellon University.
Lea Bogdan is Senior Managaer of Advanced Design at at Newell Rubbermaid in Chicago leading a strategic design team in developing “big ideas” through in-depth insights work, envisioning innovation platforms, building stronger, more meaningful brands, and creating ownable IP.