Hyundai Capital together with the Hyundai Motor Group Smile Microcredit Bank are collaborating on the Dream Project, an initiative that helps low-income retailers improve their businesses. When a business takes out a microcredit loan, the program provides management consulting and design services to better equip the owners to enhance and expand their businesses.
Designers worked closely with the National Campaign to Prevent Teen and Unplanned Pregnancy to address the challenge of unplanned pregnancy in women between the ages of 18 and 29. The result, Bedsider is a birth-control support network that focuses on five key areas—awareness, motivational drivers, digital offerings, services and loyalty—and acts as a flexible vehicle for behavioral change.