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Urban Graphic Design for Bixiga Neighborhood (Trabalho Gráfica Urbana para o Bairro do Bixiga)

The urban painting project for the façades of houses and stores in the traditional São Paulo Italian district of Bixiga was developed to meet the requirements of the “Color São Paulo Program”, which is dedicated to preserving the city’s architectural heritage in districts of cultural, historic and commercial interest.  The design proposal incorporated the traditional colors of Bixiga – green, white and red from the Italian flag – that were used on house and store facades covering a two block area.  The greatest challenge posed by the design was to intervene in an urban context wit

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Submitted by rachelw on June 7, 2010 - 4:10pm

Museu do Futebol (The Soccer Museum)

São Paulo’s Soccer Museum is a multi-artform project combining architecture, curatorship, museography, art direction, multimedia and visual design. The Museum is situated within Pacaembú Soccer Stadium and tells Brazil’s history through soccer, while contextualizing and identifying this sport as part of the spirit and essence of Brazilian culture.  Conceived as a multi-sensorial venue, each room of the museum arouses a variety of emotions and strong identification with soccer and Brazil’s history.

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Submitted by rachelw on June 7, 2010 - 4:07pm

Media Bus Shelter

This bus station is installed at the Seoul Train Station Bus Transfer Center, and it is a public structure realizing over-scaled media by embedding about 36,400 LEDs in-between a pair of transparent glasses. There are 12 bus shelters, each 8mX2.5m, and the walls and ceilings of all these bus shelters are correlated with moving images and display of low pitch pixel media.

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Submitted by rachelw on June 7, 2010 - 2:58pm
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