Track & Field – Ecotrack Capsules

Ecotrack Capsules were designed as a sustainable and inventive way to package and display Track & Field’s clothes and sporting equipment. The products are individually packaged in canisters; style, color and size are distinguished by the iconography and color on the lids. The capsules can be integrated into the architecture of the stores, creating an impressive wall of products that is both practical and imaginary. 

Credits: Zeuner Fraissat, Pedro Ortega, Jose Carlos Gonçalves, Védat/Gerresheimer, Marcos Rogério Eleutério for Fred Wagner – Track & Field (Brasil)

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Submitted by rachelw on June 16, 2011 - 4:20pm
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