The OXO Tot Feeding Line offers a comprehensive group of products that grow with children to minimize frustration as they exert their independence and learn to self-feed. It includes sippy cups, plates and bowls, baby spoons, a self-feeding fork and spoon, and snack cups. A modular system, it is aesthetically pleasing and enables parents to reduce the clutter that comes with having kids.

Parents and kids alike desire a smooth transition from high chair to booster seat to big chair. This was OXO’s goal in designing a new booster seat. The extensive user testing showed that some kids have trouble keeping their balance in standard booster seats and are prone to falling backward. The booster needed to be portable to accommodate today’s on-the-go lifestyles. It also needed to fit in with any household environment.

The OXO Tot line offers a comprehensive group of products that grow with children as they develop and help minimize frustration as they exert their independence and learn to self-feed. It includes sippy cups, plates and bowls, baby spoons, self-feeding forks and spoons, and snack cups. A modular system, it enables parents to reduce the clutter that comes with having kids.

Credits: Brook Kennedy, Steven Vordenberg and Eric Freitag of Smart Design and Karla theLosen, Michelle Sohn and Connor McNamara of OXO

Contact: Mercedes Coats: mercedes.coats@smartdesignworldwide.com