Anthony Pannozzo, IDSA | Design Has Won! Why Aren’t Designers Happy?

2011 IDSA Northeast District Conference
Providence, Rhode Island
04.08.11

About the Talk: Things have never been better for the design profession. But is this as good as it will get for designers? As our method of thinking and the skills associated with our practice become increasingly valued, the opportunity for the designer becomes a little less clear. In this talk, Anthony Pannozzo, IDSA offers three suggestions for how designers can more clearly demonstrate our value in an age where everyone loves design.

About the Speaker: As a principal at Continuum, Anthony Pannozzo, brings passion, expertise and strategic insight into understanding the people and challenges in the world’s emerging markets. He has applied this strategic thinking for companies such as Proctor and Gamble, Samsung and Unilever. Before joining Continuum, Pannozzo was on the Leadership Team at Herbst LaZar Bell where he directed design on the East Coast and co-developed the Design Strategy Practice.

Run time: 24:26.